I Asked AI to Plan My Product Launch
I handed my entire product launch to AI for two weeks — strategy, copy, timeline, the works. Here's what it nailed, what it got embarrassingly wrong, and what I kept.
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I handed my entire product launch to AI for two weeks — strategy, copy, timeline, the works. Here's what it nailed, what it got embarrassingly wrong, and what I kept.
From a blank page to a month of posts in a single afternoon — the exact AI workflow I run every month.
It won't replace marketers — but the marketers who learn to direct AI will out-ship everyone who doesn't.
I used to wake up to a backlog. Now my work happens while I sleep. Here's the exact AI workflow I built, what broke, and what I'd do differently.
If your AI results keep disappointing you, you're probably making three of these eight mistakes right now.
Three leverage points where AI removes the slow part of work — and how to use them without producing garbage.
Not the tools. The habits. Five small ways I started using AI that quietly reshaped how I work, learn, and think over twelve months.
There's one habit that makes AI sound like you instead of a press release. Most people never learn it.
New customers used to wait days for me to walk them through setup. I handed the whole thing to AI. Here's what improved, what broke, and where humans still won.
A setup that triages, drafts and clears my email before I even read a message. Here's the exact evening I spent building it.
My AI results were generic for months until I changed how I asked. One repeatable prompt pattern fixed it. Here's the exact structure.
There's a new kind of company appearing everywhere and almost no one is talking about it: one person, a few AI tools, and revenue that used to need a team.