The Data You Have vs. the Data You Need
Everyone wants to be "data-driven." But most teams are driven by the data that's easy to collect, not the data that actually answers their questions. Convenient data and useful data are rarely the same thing.
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Everyone wants to be "data-driven." But most teams are driven by the data that's easy to collect, not the data that actually answers their questions. Convenient data and useful data are rarely the same thing.
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